AI Product Case Study

PlutoAI

PlutoAI is an AI-powered productivity ecosystem spanning a browser extension, web dashboard, and mobile app—designed to help users capture, organize, and retrieve knowledge without friction.

Lead Product Designer · UX Strategist

Product Design
AI Platform
Enterprise UX
Browser Extension
PlutoAI
Featured Project

Designing cinematic AI workflows.

A cross-platform AI productivity ecosystem designed around immersive workflows, contextual capture, and scalable knowledge systems.

Overview

Building immersive AI-first productivity systems.

PlutoAI simplifies knowledge capture and retrieval through cinematic interfaces, contextual AI systems, and scalable workflows.

Browser Extension

Browser Extension

I led the end-to-end design of the PlutoAI browser extension, focusing on real-time capture without interrupting the user’s browsing flow.

01

Observed real-world browsing behavior to identify capture intent

02

Mapped contextual triggers instead of persistent UI

03

Designed just-in-time surfaces with minimal visual noise

04

Iterated with engineering on performance constraints

Challenge

Designing a low-friction UI that appears contextually without overwhelming users.

Outcome

The extension became the primary entry point into the PlutoAI ecosystem.

Browser Extension 1

Browser Extension 1

Quick capture interaction optimized for real-time browsing workflows.

Browser Extension 2

Browser Extension 2

Minimal floating UI designed to reduce interruption and cognitive load.

Browser Extension 3

Browser Extension 3

Context-aware AI capture system integrated into browser sessions.

Browser Extension 4

Browser Extension 4

Lightweight workflow architecture for instant knowledge saving.

AI Dashboard

AI Dashboard

I designed the AI dashboard as the core workspace for analysis and AI-assisted retrieval.

01

Audited early power-user workflows and information density

02

Defined hierarchy between primary and secondary actions

03

Designed modular layouts to scale with new AI features

04

Validated structure through internal reviews and iteration

Challenge

Balancing power and clarity without overwhelming users.

Outcome

A scalable system for deep exploration and long-term knowledge management.

AI Dashboard 1

AI Dashboard 1

Modular dashboard system focused on scalable AI workflows.

AI Dashboard 2

AI Dashboard 2

Structured hierarchy for navigation and information retrieval.

AI Dashboard 3

AI Dashboard 3

Flexible AI panels for contextual productivity experiences.

AI Dashboard 4

AI Dashboard 4

Enterprise-ready dashboard patterns optimized for scale.

Collections Tab

Collections Tab

Designed a flexible organization system for saved knowledge.

01

Studied how users mentally grouped information over time

02

Balanced manual organization with AI-assisted suggestions

03

Avoided rigid folder models in favor of flexible structures

Challenge

Supporting both lightweight and power users.

Outcome

Collections became the backbone of user organization.

Collections Tab 1

Collections Tab 1

Flexible collections architecture for saved content management.

Collections Tab 2

Collections Tab 2

AI-assisted organization flows for large-scale knowledge systems.

Collections Tab 3

Collections Tab 3

Lightweight browsing patterns for categorized exploration.

Collections Tab 4

Collections Tab 4

Scalable grouping systems for long-term user retention.

Mobile V1

Mobile-first AI workflows.

The mobile experience was designed around quick capture, contextual retrieval, and immersive one-handed workflows.

Mobile Capture

Mobile Capture

Fast capture flows optimized for quick mobile interactions.

Knowledge Feed

Knowledge Feed

Scrollable AI-first retrieval experience designed for focus.

Collections

Collections

Flexible organization systems designed for mobile browsing.

AI Actions

AI Actions

Contextual AI-powered interactions for productivity workflows.

Reading Experience

Reading Experience

Immersive mobile reading and knowledge consumption system.

Outcome

Product outcomes and scalability.

Cross-platform UX

Unified interaction system across browser, web, and mobile.

Scalable AI System

Designed modular architecture for future AI expansion.

Immersive Workflow

Focused on cinematic productivity and contextual interactions.

Graphics

Graphics

A collection of visual explorations, system diagrams, and supporting graphics used across marketing and product surfaces.

Graphic 1

Graphic 1

Cinematic visual exploration for product storytelling.

Graphic 2

Graphic 2

System graphics designed for immersive product communication.

Graphic 3

Graphic 3

AI ecosystem visualization and workflow mapping.

Graphic 4

Graphic 4

Supporting marketing visuals aligned with product identity.

Graphic 5

Graphic 5

Scalable visual language system for cross-platform usage.